000 | 02875nam a2200433Ii 4500 | ||
---|---|---|---|
001 | 9781787566835 | ||
003 | UtOrBLW | ||
005 | 20240220124025.0 | ||
006 | m o d | ||
007 | cr un||||||||| | ||
008 | 190617t20192019enk o 001 0 eng d | ||
020 | _a9781787566835 (e-book) | ||
020 | _a9781787566859 (ePUB) | ||
040 |
_aUtOrBLW _beng _erda _cUtOrBLW |
||
043 | _aa------ | ||
050 | 4 |
_aHD60.5.A78 _bG74 2019 |
|
072 | 7 |
_aKJU _2bicssc |
|
072 | 7 |
_aBUS103000 _2bisacsh |
|
080 | _a658 | ||
082 | 0 | 4 |
_a658.408095 _223 |
245 | 0 | 0 |
_aGreen behavior and corporate social responsibility in Asia / _cedited by Farzana Quoquab, and Jihad Mohammad. |
264 | 1 |
_aBingley, U.K. : _bEmerald Publishing Limited, _c2019. |
|
264 | 4 | _c©2019 | |
300 |
_a1 online resource (xxix, 179 pages) ; _ccm |
||
336 |
_atext _btxt _2rdacontent |
||
337 |
_acomputer _bc _2rdamedia |
||
338 |
_aonline resource _bcr _2rdacarrier |
||
500 | _aIncludes index. | ||
505 | 0 | _aPrelims -- Green behavior -- Corporate social responsibility and philanthropy -- Index. | |
520 | _aIn recent years, the issues of sustainability, green behavior and corporate social responsibility have become a growing global concern. This increased concern for environmental welfare has started to affect the way marketers, managers and policy makers think and organize their businesses. In Western culture, there has been widespread discussion on green related issues; however, different cultures are at an earlier stage in embracing this global change.Green Behavior and Corporate Social Responsibility in Asia seeks to apply this discussion to Asian culture, using case studies that reflect the reaction, response, managerial problems and success of seven Asian countriesIndia, Malaysia, Turkey, Brunei, Iran, Pakistan and Sri Lankain adopting green concepts. These concepts include: green organizations; eco-tourism; food loss and waste; recycling-reuse; waste management practice; green space; the plastic-bag free campaign; care for animals; and, corporate social responsibility.The cases outlined in this book illustrate how numerous companies and organizations operating in Asian countries incorporate green marketing and green management related concepts and issues into their strategy. It will appeal to researchers and practitioners, working in the fields of consumer behavior, human resource management, organizational behavior and sustainability. | ||
588 | 0 | _aPrint version record. | |
650 | 0 |
_aSocial responsibility of business _zAsia. |
|
650 | 7 |
_aBusiness & Economics _xOrganizational Development. _2bisacsh |
|
650 | 7 |
_aOrganizational theory & behaviour. _2bicssc |
|
700 | 1 |
_aQuoquab, Farzana, _eeditor. |
|
700 | 1 |
_aMohammad, Jihad, _eeditor. |
|
776 | _z9781787566842 | ||
856 | 4 | 0 | _uhttps://www.emerald.com/insight/publication/doi/10.1108/9781787566835 |
999 |
_c8657 _d8657 |