000 | 03079cam a2200517M 4500 | ||
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001 | 9781003293880 | ||
003 | FlBoTFG | ||
005 | 20240213122827.0 | ||
006 | m o d | ||
007 | cr |n||||||||| | ||
008 | 220803s2022 xx o 0|| 0 eng d | ||
040 |
_aOCoLC-P _beng _cOCoLC-P |
||
020 |
_a9781000647495 _q(electronic bk.) |
||
020 |
_a1000647498 _q(electronic bk.) |
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020 |
_a9781003293880 _q(electronic bk.) |
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020 |
_a1003293883 _q(electronic bk.) |
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020 |
_a9781000647372 _q(electronic bk. : PDF) |
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020 |
_a1000647374 _q(electronic bk. : PDF) |
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020 | _z1032277467 | ||
020 | _z9781032277462 | ||
020 | _z1032277505 | ||
020 | _z9781032277509 | ||
024 | 7 |
_a10.4324/9781003293880 _2doi |
|
035 | _a(OCoLC)1337523869 | ||
035 | _a(OCoLC-P)1337523869 | ||
050 | 4 | _aHD59.2 | |
072 | 7 |
_aBUS _x052000 _2bisacsh |
|
072 | 7 |
_aBUS _x071000 _2bisacsh |
|
072 | 7 |
_aBUS _x008000 _2bisacsh |
|
072 | 7 |
_aKJSP _2bicssc |
|
082 | 0 | 4 |
_a659.2 _223/eng/20220317 |
100 | 1 |
_aThomson, Stuart _c(Public affairs consultant), _eauthor. |
|
245 | 1 | 0 |
_aREPUTATION IN BUSINESS _h[electronic resource] : _blessons for leaders. |
260 |
_a[S.l.] : _bROUTLEDGE, _c2022. |
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300 | _a1 online resource | ||
520 | _aA compelling mix of reputation management, crisis leadership and the role of politics in business, this book provides unique practical steps that leaders can take to protect their reputations and those of the organisations they head in an ever more open social media-led world. Although leaders increasingly recognise the vital intangible asset that reputation represents, too many do not really understand what reputation is and the steps that should be taken to build it and their corporate value. Given the range of factors depending on the organisation, each aspect of its complex reputational story needs to be unpicked if a reputation is to be built, maintained and protected. This step by-step-guide offers advice on how to develop the strategies needed to do this, provides clear lessons throughout from a range of experts - and distinctively, looks beyond the corporate sector to charities, governments, NGOs and the public sector. Boards, trustees, non-executive directors, senior management, and leaders of all types of organisations need to consider the steps that should be taken to build, maintain and defend their reputation, and that means knowing what their reputation is and the audiences that matter most to them. This book is the roadmap. | ||
588 | _aOCLC-licensed vendor bibliographic record. | ||
650 | 7 |
_aBUSINESS & ECONOMICS / Public Relations _2bisacsh |
|
650 | 7 |
_aBUSINESS & ECONOMICS / Leadership _2bisacsh |
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650 | 7 |
_aBUSINESS & ECONOMICS / Business Ethics _2bisacsh |
|
650 | 0 | _aCorporate image. | |
650 | 0 |
_aCorporations _xPublic relations. |
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650 | 0 | _aOrganizational effectiveness. | |
856 | 4 | 0 |
_3Taylor & Francis _uhttps://www.taylorfrancis.com/books/9781003293880 |
856 | 4 | 2 |
_3OCLC metadata license agreement _uhttp://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf |
999 |
_c5224 _d5224 |