000 03541cam a2200613Mi 4500
001 9780429317514
003 FlBoTFG
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006 m o d
007 cr |n|||||||||
008 210315s2021 nyu ob 001 0 eng
040 _aOCoLC-P
_beng
_erda
_cOCoLC-P
020 _a9780429317514 (electronic bk)
020 _a0429317514 (electronic bk)
020 _a9781000360448
_q(electronic bk. : PDF)
020 _a100036044X
_q(electronic bk. : PDF)
020 _a9781000360493
_q(electronic bk. : Mobipocket)
020 _a1000360490
_q(electronic bk. : Mobipocket)
020 _a9781000360547
_q(electronic bk. : EPUB)
020 _a1000360547
_q(electronic bk. : EPUB)
020 _z9780367322496
020 _z0367322498
020 _z9780367322502
020 _z0367322501
035 _a(OCoLC)1242384586
035 _a(OCoLC-P)1242384586
050 4 _aHD41
_b.D378 2021
072 7 _aBUS
_x063000
_2bisacsh
072 7 _aBUS
_x090000
_2bisacsh
072 7 _aCOM
_x032000
_2bisacsh
072 7 _aKJC
_2bicssc
082 0 4 _a658.4/063
_223
100 1 _aDatta, Surja,
_eauthor.
245 1 0 _aUnlocking strategic innovation :
_bcompetitive success in a disruptive environment /
_cSurja Datta, Sandeep Roy and Tobias Kutzewski.
264 1 _aNew York :
_bRoutledge,
_c2021.
300 _a1 online resource (1 volume :
_billustrations (black and white.)
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
520 _a"This new book explores how firms achieve competitive advantage in a disruptive, digital, and globalised business landscape. An integrative framework, 'The Four Rs of Competitive Success', is introduced, which covers the four core pillars of global strategy: resources and capabilities, technology and innovation (recombination), internationalisation and international markets (reach), and physical and virtual location (roots). It then explains how competitive advantage is achieved through an interaction of these four drivers against the backdrop of a globalised and digitised world. It is uniquely practical in its approach, combining theoretical understanding with international case studies and real-life examples throughout each chapter, including Apple, IKEA and Microsoft. Unlocking Strategic Innovation is concise, applied reading for postgraduate students studying international business, corporate strategy, innovation and digital strategy, as well as academics in the field. It should also be important reading for practitioners looking to gain further understanding of how firms compete and flourish in a global and technology-driven environment"--
588 _aOCLC-licensed vendor bibliographic record.
650 0 _aCompetition.
650 0 _aBusiness enterprises
_xTechnological innovations.
650 0 _aBusiness enterprises
_xInternational cooperation.
650 0 _aStrategic planning.
650 0 _aGlobalization
_xEconomic aspects.
650 7 _aBUSINESS & ECONOMICS / Strategic Planning
_2bisacsh
650 7 _aBUSINESS & ECONOMICS / E-Commerce / General (see also COMPUTERS / Electronic Commerce)
_2bisacsh
650 7 _aCOMPUTERS / Information Technology
_2bisacsh
700 1 _aRoy, Sandeep,
_d1965-
_eauthor.
700 1 _aKutzewski, Tobias,
_d1980-
_eauthor.
856 4 0 _3Taylor & Francis
_uhttps://www.taylorfrancis.com/books/9780429317514
856 4 2 _3OCLC metadata license agreement
_uhttp://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
999 _c4508
_d4508