000 00639nam a22002057a 4500
003 OSt
005 20250530153557.0
008 250505b |||||||| |||| 00| 0 eng d
020 _a9781259026850
040 _bEng
_cNLU
082 _223rd Ed.
_a659.1
_bBEL
100 _aBelch, George E.
245 _aAdvertising and Promotion:
_bAn Integrated Marketing Communications Perspective/
_cBy George E. Belch et. al.
250 _a9th Ed.
260 _aChennai:
_bMcGraw Hill Education (India) Pvt. Ltd.
_c2018.
300 _axliii, 1016p;,
_c23cm.
700 _aBelch, Micheal A.
700 _aPurani, Keyoor.
942 _2ddc
_cBK
_e9th Ed.
_n0
999 _c14208
_d14208