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008 170531s2017 nju ob 001 0 eng
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020 _a1119424208
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020 _a9781119424192
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020 _a1119423473
020 _a9781119423478
020 _z9781119423478
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082 0 0 _a658.4/033
_223
049 _aMAIN
100 1 _aSimon, Phil,
_eauthor.
245 1 0 _aAnalytics :
_bthe agile way /
_cPhil Simon.
264 1 _aHoboken, New Jersey :
_bJohn Wiley & Sons,
_c2017.
300 _a1 online resource
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
490 1 _aWiley & SAS business series
504 _aIncludes bibliographical references and index.
588 0 _aPrint version record and CIP data provided by publisher.
505 0 _aPreface: the power of dynamic data -- Introduction: it didn't used to be this way -- Signs of the times: why data and analytics are dominating our world -- The fundamentals of contemporary data: a primer on what it is, why it matters, and how to get it -- The fundamentals of analytics: peeling back the onion -- A better way to work: the benefits and core values of agile development -- Introducing scrum: looking at one of today's most popular agile methods -- A framework for agile analytics: a simple model for gathering insights -- University tutoring center: an in-depth case study on agile analytics -- People analytics at Google/Alphabet: not your father's HR department -- The anti-Google: Beneke Pharmaceuticals -- Ice Station Zebra Medical: how agile methods solved a messy health-care data problem -- Racial profiling at Nextdoor: using data to build a better app and combat a PR disaster -- The benefits of agile analytics: the upsides of small batches -- No free lunch: the impediments to and limitations of agile analytics -- The importance of designing for data: lessons from the upstarts -- What now?: a look forward.
520 _aThrough a series of case studies and examples, this book demonstrates the benefits of a new analytics mindset that includes superior access to information, quicker insights, and the ability to spot trends far ahead of your competitors. --
_cEdited summary from book.
590 _aJohn Wiley and Sons
_bWiley Online Library: Complete oBooks
650 0 _aBusiness intelligence
_xData processing.
650 0 _aDecision making.
650 6 _aPrise de d�ecision.
650 7 _adecision making.
_2aat
650 7 _aBUSINESS & ECONOMICS
_xIndustrial Management.
_2bisacsh
650 7 _aBUSINESS & ECONOMICS
_xManagement.
_2bisacsh
650 7 _aBUSINESS & ECONOMICS
_xManagement Science.
_2bisacsh
650 7 _aBUSINESS & ECONOMICS
_xOrganizational Behavior.
_2bisacsh
650 7 _aDecision making
_2fast
758 _ihas work:
_aAnalytics (Text)
_1https://id.oclc.org/worldcat/entity/E39PCGmKfbR7YxR4F4vbtPwcT3
_4https://id.oclc.org/worldcat/ontology/hasWork
776 0 8 _iPrint version:
_aSimon, Phil.
_tAnalytics.
_dHoboken, New Jersey : John Wiley & Sons, Inc., [2017]
_z9781119423478
_w(DLC) 2017020140
_w(OCoLC)988749293
830 0 _aWiley and SAS business series.
856 4 0 _uhttps://onlinelibrary.wiley.com/doi/book/10.1002/9781119424215
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938 _aAskews and Holts Library Services
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938 _aProQuest Ebook Central
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938 _aEBSCOhost
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938 _aProQuest MyiLibrary Digital eBook Collection
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