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003 | OCoLC | ||
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007 | cr ||||||||||| | ||
008 | 120510s2012 enk ob 001 0 eng | ||
010 | _a 2012019480 | ||
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_aBUS _x035000 _2bisacsh |
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_a658/.049 _223 |
049 | _aMAIN | ||
100 | 1 |
_aJones, Stephanie, _d1957- |
|
245 | 1 | 0 |
_aBRICS and beyond : _bexecutive lessons on emerging markets / _cStephanie Karen Jones. |
260 |
_aChichester, West Sussex : _bWiley, _c2012. |
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300 | _a1 online resource (xi, 287 pages) | ||
336 |
_atext _btxt _2rdacontent |
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337 |
_acomputer _bc _2rdamedia |
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338 |
_aonline resource _bcr _2rdacarrier |
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504 | _aIncludes bibliographical references and index. | ||
505 | 0 | _aPreface / by Prof Dr. Wim Naude -- About the author -- Introduction -- Doing business in emerging markets : risks, opportunities and practice -- First section: risks -- Country risk -- Politics and business in emerging markets -- Corporate social responsibility -- Ethics, transparency, and governance in emerging markets -- Business culture -- Cross-cultural management and people in emerging markets -- Second section: opportunities -- Marketing -- Implementing marketing ideas into and from emerging markets -- Entrepreneurship and innovation -- Technology, innovation, and new business ventures in emerging markets -- Third section: practice -- Strategy and operations -- Changing business strategies and operations in emerging markets -- Strategic alliances -- Western business and emerging market business : working together -- Lessons for global business -- What we can learn from the brics and beyond -- Reading list -- Glossary -- Index. | |
588 | 0 | _aPrint version record and CIP data provided by publisher. | |
520 | _aWith its wide range of current case illustrations and concise summaries, this is a new-generation text that will welcome today's MBA student to the wider world of 21st century international business." ... this book is needed not only because it looks at business from the BRICS points of view; it also looks at business from the point of view of tomorrow's business leaders, and the challenges that they will have to cope with."--Professor Jonathan Gosling, Centre for Leadership Studies, and co-founder, The One-Planet MBA, the University of Exeter, UK " ... | ||
590 |
_aJohn Wiley and Sons _bWiley Online Library: Complete oBooks |
||
650 | 0 |
_aInternational business enterprises _zDeveloping countries. |
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650 | 0 |
_aSocial responsibility of business _zDeveloping countries. |
|
650 | 0 |
_aDiversity in the workplace _zDeveloping countries. |
|
650 | 0 |
_aIndustrial management _zDeveloping countries. |
|
651 | 0 |
_aBRIC countries _xForeign economic relations. |
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651 | 6 |
_aPays du BRICS _xRelations �economiques ext�erieures. |
|
650 | 7 |
_aBUSINESS & ECONOMICS _xInternational _xGeneral. _2bisacsh |
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650 | 7 |
_aDiversity in the workplace _2fast |
|
650 | 7 |
_aIndustrial management _2fast |
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650 | 7 |
_aInternational business enterprises _2fast |
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650 | 7 |
_aInternational economic relations _2fast |
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650 | 7 |
_aSocial responsibility of business _2fast |
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651 | 7 |
_aBRIC countries _2fast |
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651 | 7 |
_aDeveloping countries _2fast |
|
758 |
_ihas work: _aBRICS and beyond (Text) _1https://id.oclc.org/worldcat/entity/E39PCGTTHR44tCVd88pyg73Qmd _4https://id.oclc.org/worldcat/ontology/hasWork |
||
776 | 0 | 8 |
_iPrint version: _aJones, Stephanie, 1957- _tBRICS and beyond. _dChichester, West Sussex : Wiley, 2012 _z9781119962694 _w(DLC) 2012016641 _w(OCoLC)769991381 |
856 | 4 | 0 | _uhttps://onlinelibrary.wiley.com/doi/book/10.1002/9781119208181 |
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