000 06347cam a2201105 a 4500
001 ocn775360857
003 OCoLC
005 20240523125534.0
006 m o d
007 cr cnu---unuuu
008 120206s2010 si ab ob 001 0 eng d
040 _aN$T
_beng
_epn
_cN$T
_dCDX
_dE7B
_dYDXCP
_dREDDC
_dOCLCQ
_dTEFOD
_dEBLCP
_dMHW
_dOCLCQ
_dDEBSZ
_dOCLCF
_dOCLCQ
_dOCLCO
_dOCLCQ
_dIDEBK
_dDEBBG
_dTEFOD
_dDG1
_dOCLCQ
_dYDX
_dAZK
_dAGLDB
_dOCLCQ
_dTOA
_dDG1
_dOCLCQ
_dZ5A
_dLIP
_dZCU
_dOCLCQ
_dMERUC
_dOCLCQ
_dU3W
_dOCLCQ
_dSTF
_dWRM
_dVTS
_dICG
_dINT
_dVT2
_dOCLCQ
_dWYU
_dJBG
_dREC
_dOCLCQ
_dDKC
_dOCLCQ
_dM8D
_dUKAHL
_dOL$
_dOCLCQ
_dERF
_dOCLCQ
_dUKCRE
_dBOL
_dVLY
_dUKUAL
_dOCLCQ
_dSFB
_dOCLCO
_dOCLCQ
_dOCLCO
_dOCLCL
_dOCLCQ
019 _a762100778
_a764337575
_a798592591
_a816871938
_a958450306
_a959276199
_a961688423
_a962722248
_a988530279
_a992070434
_a1037710427
_a1038629194
_a1045543855
_a1055382670
_a1065035397
_a1081274149
_a1112509816
_a1114441467
_a1153467841
_a1162027749
_a1241759843
_a1290079444
_a1300697392
020 _a9781119199755
_q(electronic bk.)
020 _a1119199751
_q(electronic bk.)
020 _a9781118181607
_q(electronic bk.)
020 _a1118181603
_q(electronic bk.)
020 _a9781118181546
_q(electronic bk.)
020 _a1118181549
_q(electronic bk.)
020 _a1283332701
020 _a9781283332705
020 _a9786613332707
020 _a6613332704
020 _z9780470823415
020 _z0470823410
024 8 _a9786613332707
029 1 _aAU@
_b000051563037
029 1 _aAU@
_b000052892079
029 1 _aAU@
_b000054186296
029 1 _aCHNEW
_b000939070
029 1 _aCHVBK
_b480193541
029 1 _aDEBBG
_bBV041906580
029 1 _aDEBBG
_bBV042968011
029 1 _aDEBBG
_bBV043394084
029 1 _aDEBBG
_bBV044160215
029 1 _aDEBSZ
_b397188587
029 1 _aDEBSZ
_b421493380
029 1 _aDEBSZ
_b485013541
029 1 _aNZ1
_b14692368
029 1 _aNZ1
_b15412302
029 1 _aZWZ
_b22699080X
035 _a(OCoLC)775360857
_z(OCoLC)762100778
_z(OCoLC)764337575
_z(OCoLC)798592591
_z(OCoLC)816871938
_z(OCoLC)958450306
_z(OCoLC)959276199
_z(OCoLC)961688423
_z(OCoLC)962722248
_z(OCoLC)988530279
_z(OCoLC)992070434
_z(OCoLC)1037710427
_z(OCoLC)1038629194
_z(OCoLC)1045543855
_z(OCoLC)1055382670
_z(OCoLC)1065035397
_z(OCoLC)1081274149
_z(OCoLC)1112509816
_z(OCoLC)1114441467
_z(OCoLC)1153467841
_z(OCoLC)1162027749
_z(OCoLC)1241759843
_z(OCoLC)1290079444
_z(OCoLC)1300697392
037 _a333270
_bMIL
037 _a3727383F-F3B3-4343-9633-12526C7952F8
_bOverDrive, Inc.
_nhttp://www.overdrive.com
043 _aa-cc---
050 4 _aHF5415.33.C6
_bC48 2010eb
072 7 _aBUS
_x078000
_2bisacsh
072 7 _aBUS
_x043000
_2bisacsh
072 7 _aKJS
_2bicssc
082 0 4 _a658.800951
_222
049 _aMAIN
100 1 _aChevalier, Michel,
_d1943-
_1https://id.oclc.org/worldcat/entity/E39PCjByv8K6b3M4Hk3R7WMQdP
245 1 0 _aLuxury China :
_bmarket opportunities and potential /
_cMichel Chevalier and Pierre Lu ; foreword by Sidney Toledano.
260 _aSingapore ;
_aHoboken, N.J. :
_bJohn Wiley & Sons (Asia),
_c2010.
300 _a1 online resource (xvii, 251 pages) :
_billustrations, maps
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
340 _gpolychrome.
_2rdacc
_0http://rdaregistry.info/termList/RDAColourContent/1003
347 _atext file
_2rdaft
_0http://rdaregistry.info/termList/fileType/1002
504 _aIncludes bibliographical references (pages 241-243) and index.
505 0 _aChallenges and market size -- Alfred Dunhil -- The Chinese luxury client -- Shanghai Tang -- Chinese consumer attitudes toward luxury -- Rolex in China -- How to distribute in China -- Shiatzy Chen -- Retailing and licensing in China -- Louis Vuitton in China -- Communication and advertising -- The war of the spirits -- Brand protection and counterfeit activities -- Luili Gongfang: breaking into luxury by way of glass.
588 0 _aPrint version record.
520 _aA guide to reaching and profiting from China's expanding luxury consumer class China's growing consumer base and expanding economy means more disposable income for more Chinese citizens. The Chinese market for luxury goods is expected to expand from 2 billion this year to nearly 12 billion by 2015. Today's biggest global luxury goods retailers expect China to make up a large and ever growing portion of their customers, and those businesses are responding with new stores and investments in China. Luxury China gives readers-particularly professionals in advertising, marketing, and the luxury bra.
546 _aEnglish.
590 _aJohn Wiley and Sons
_bWiley Online Library: Complete oBooks
650 0 _aConsumer behavior
_zChina.
650 0 _aConsumer behavior
_zChina
_vCase studies.
650 0 _aLuxury.
650 6 _aConsommateurs
_xComportement
_zChine.
650 6 _aConsommateurs
_xComportement
_zChine
_v�Etudes de cas.
650 6 _aLuxe.
650 7 _aBUSINESS & ECONOMICS
_xDistribution.
_2bisacsh
650 7 _aBUSINESS & ECONOMICS
_xMarketing
_xGeneral.
_2bisacsh
650 7 _aConsumer behavior
_2fast
650 7 _aLuxury
_2fast
651 7 _aChina
_2fast
_1https://id.oclc.org/worldcat/entity/E39PBJdCqh8h6hJY7PT6MQW4bd
655 7 _aCase studies
_2fast
655 7 _aCase studies.
_2lcgft
655 7 _a�Etudes de cas.
_2rvmgf
700 1 _aLu, Pierre Xiao.
758 _ihas work:
_aLuxury China (Text)
_1https://id.oclc.org/worldcat/entity/E39PCFFjV8qvBT3mGqQP3PtKcX
_4https://id.oclc.org/worldcat/ontology/hasWork
776 0 8 _iPrint version:
_aChevalier, Michel, 1943-
_tLuxury China.
_dSingapore ; Hoboken, N.J. : John Wiley & Sons (Asia), 2010
_z9780470823415
_w(DLC) 2010277379
_w(OCoLC)277196681
856 4 0 _uhttps://onlinelibrary.wiley.com/doi/book/10.1002/9781119199755
938 _aAskews and Holts Library Services
_bASKH
_nAH21627073
938 _aAskews and Holts Library Services
_bASKH
_nAH21627067
938 _aCoutts Information Services
_bCOUT
_n20060966
938 _aEBL - Ebook Library
_bEBLB
_nEBL822443
938 _aebrary
_bEBRY
_nebr10510232
938 _aEBSCOhost
_bEBSC
_n405489
938 _aProQuest MyiLibrary Digital eBook Collection
_bIDEB
_n333270
938 _aYBP Library Services
_bYANK
_n7229427
938 _aYBP Library Services
_bYANK
_n13187413
994 _a92
_bINLUM
999 _c11747
_d11747