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082 0 4 _a658.5/14
_222
049 _aMAIN
100 1 _aMidgley, David.
245 1 4 _aThe innovation manual :
_bintegrated strategies and practical tools for bringing value innovation to the market /
_cDavid Midgley.
260 _aChichester, England ;
_aHoboken, N.J. :
_bJohn Wiley & Sons,
_c�2009.
300 _a1 online resource (xii, 316 pages)
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
504 _aIncludes bibliographical references and index.
505 0 _aThe three challenges of business innovation -- Creating advantage in the minds of many -- Chartering innovation within the organisation -- Selecting, preparing and supporting the right team -- Co-creating the innovation with customers -- Changing the organisation to deliver the innovation -- Building the market for the innovation -- Putting it all together.
588 0 _aPrint version record.
520 _aThe Innovation Manual provides a solution to the problems faced by those at the forefront of innovation. It takes you through the seven topics that have the highest impact on the success of value innovation, be this innovation a new product, a new service or a new business model. The seven topics are:. - Creating advantage in the minds of many. - Chartering innovation within the organization. - Preparing, developing and supporting the right team. - Placing customers at the centre of innovation. - Changing the organization to deliver the innovation. - Motivating the right partners and sharing t.
546 _aEnglish.
590 _aJohn Wiley and Sons
_bWiley Online Library: Complete oBooks
650 0 _aTechnological innovations
_xManagement.
650 6 _aInnovations
_xGestion.
650 7 _aTECHNOLOGY & ENGINEERING
_xAutomation.
_2bisacsh
650 7 _aTechnological innovations
_xManagement
_2fast
758 _ihas work:
_aThe innovation manual (Text)
_1https://id.oclc.org/worldcat/entity/E39PCGGFptHtphyBV9fQ3grGtq
_4https://id.oclc.org/worldcat/ontology/hasWork
776 0 8 _iPrint version:
_aMidgley, David.
_tInnovation manual.
_dChichester, England ; Hoboken, N.J. : John Wiley & Sons, �2009
_w(DLC) 2008053891
856 4 0 _uhttps://onlinelibrary.wiley.com/doi/book/10.1002/9781119206323
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938 _aYBP Library Services
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