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020 _a9781118256138
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_222
049 _aMAIN
100 1 _aBrogan, Chris.
245 1 0 _aSocial media 101 :
_btactics and tips to develop your business online /
_cChris Brogan.
264 1 _aHoboken, New Jersey :
_bWiley,
_c[2010]
300 _a1 online resource
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
504 _aIncludes bibliographical references and index.
505 0 _aAbove all else : people -- What social media does best -- Social media does not replace marketing strategy -- Making business sense of social media -- Social media as personal power -- Social media for your career -- Threading some trends together -- The vital importance of your network.
588 0 _aPrint version record.
520 _a100 ways to tap into social media for a more profitable business. In Social Media 101, social media expert and blogger Chris Brogan presents the best practices for growing the value of your social media and social networking marketing efforts. Brogan has spent two years researching what the best businesses are doing with social media and how they're doing it. Now, he presents his findings in a single, comprehensive business guide to social media. You'll learn how to cultivate profitable online relationships, develop your brand, and drive meaningful business. Brogan shows you how to build an ef.
590 _aJohn Wiley and Sons
_bWiley Online Library: Complete oBooks
650 0 _aInternet marketing.
650 0 _aSocial media
_xEconomic aspects.
650 0 _aCustomer relations
_xManagement.
650 0 _aInformation technology
_xManagement.
650 6 _aMarketing sur Internet.
650 6 _aM�edias sociaux
_xAspect �economique.
650 6 _aTechnologie de l'information
_xGestion.
650 7 _aBUSINESS & ECONOMICS
_xMarketing
_xTelemarketing.
_2bisacsh
650 7 _aBUSINESS & ECONOMICS
_xMarketing
_xMultilevel.
_2bisacsh
650 7 _aBUSINESS & ECONOMICS
_xMail Order.
_2bisacsh
650 7 _aBUSINESS & ECONOMICS
_xMarketing
_xDirect.
_2bisacsh
650 7 _aBUSINESS & ECONOMICS
_xE-Commerce
_xInternet Marketing.
_2bisacsh
650 7 _aCustomer relations
_xManagement
_2fast
650 7 _aInformation technology
_xManagement
_2fast
650 7 _aInternet marketing
_2fast
650 7 _aSocial media
_xEconomic aspects
_2fast
758 _ihas work:
_aSocial media 101 (Text)
_1https://id.oclc.org/worldcat/entity/E39PCG9dVWGGRkvb3V64P9vT73
_4https://id.oclc.org/worldcat/ontology/hasWork
776 0 8 _iPrint version:
_aBrogan, Chris.
_tSocial media 101 : tactics and tips to develop your business online.
_dHoboken, NJ : Wiley, [2010]
_z9780470563410
_w(DLC) 2009051244
856 4 0 _uhttps://onlinelibrary.wiley.com/doi/book/10.1002/9781118256138
938 _aAskews and Holts Library Services
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