NLU Meghalaya Library

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Resourcing the start-up business : creating dynamic entrepreneurial learning capabilities / Oswald Jones, Allan Mcpherson, and Dilani Jayawarna.

By: Contributor(s): Material type: TextSeries: Routledge masters in entrepreneurshipPublisher: New York, NY : Routledge, 2023Edition: Second EditionDescription: 1 online resourceContent type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 9781003312918
  • 1003312918
  • 9781000772777
  • 1000772772
  • 9781000772791
  • 1000772799
Subject(s): DDC classification:
  • 658.1/1 23/eng/20220725
LOC classification:
  • HD62.5
Online resources: Summary: "Drawing on the most up-to-date and relevant research, this concise textbook is an accessible guide to harnessing the appropriate resources when launching a new start-up business. The focus is on the wide range of tangible and intangible resources available to entrepreneurs in the early stages of a new venture. This second edition brings in material on crowdfunding, digitalization and covid-19, and dedicates new chapters to: lean start-ups and business models, idea generation and opportunity development, and business incubators and accelerators. The book supports students with learning objectives, a summary, discussion questions and a practical call to action in each chapter. A teaching guide and slides are also available for instructors. Resourcing the Start-Up Business will be a valuable textbook for students of entrepreneurship and new venture creation globally"-- Provided by publisher.
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Revised edition of the authors' Resourcing the start-up business, 2014.

"Drawing on the most up-to-date and relevant research, this concise textbook is an accessible guide to harnessing the appropriate resources when launching a new start-up business. The focus is on the wide range of tangible and intangible resources available to entrepreneurs in the early stages of a new venture. This second edition brings in material on crowdfunding, digitalization and covid-19, and dedicates new chapters to: lean start-ups and business models, idea generation and opportunity development, and business incubators and accelerators. The book supports students with learning objectives, a summary, discussion questions and a practical call to action in each chapter. A teaching guide and slides are also available for instructors. Resourcing the Start-Up Business will be a valuable textbook for students of entrepreneurship and new venture creation globally"-- Provided by publisher.

OCLC-licensed vendor bibliographic record.

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