TY  - BOOK
AU  - Barnett,Michael L.
AU  - Pollock,Timothy G.
TI  - The Oxford handbook of corporate reputation
T2  - Oxford handbooks in business and management
SN  - 9780191750380 (ebook) :
AV  - HD59.2 
U1  - 659.2 23
PY  - 2012///
CY  - Oxford
PB  - Oxford University Press
KW  - Corporate image
N1  - Includes bibliographical references and index
N2  - This handbook offers a diverse set of scholarly perspectives on the nature of corporate reputation: what it is, where it comes from, and how it may be managed to create and protect corporate as well as societal value
UR  - http://dx.doi.org/10.1093/oxfordhb/9780199596706.001.0001
ER  -