Jones, Oswald,

Resourcing the start-up business : creating dynamic entrepreneurial learning capabilities / Oswald Jones, Allan Mcpherson, and Dilani Jayawarna. - Second Edition. - 1 online resource. - Routledge masters in entrepreneurship .

Revised edition of the authors' Resourcing the start-up business, 2014.

"Drawing on the most up-to-date and relevant research, this concise textbook is an accessible guide to harnessing the appropriate resources when launching a new start-up business. The focus is on the wide range of tangible and intangible resources available to entrepreneurs in the early stages of a new venture. This second edition brings in material on crowdfunding, digitalization and covid-19, and dedicates new chapters to: lean start-ups and business models, idea generation and opportunity development, and business incubators and accelerators. The book supports students with learning objectives, a summary, discussion questions and a practical call to action in each chapter. A teaching guide and slides are also available for instructors. Resourcing the Start-Up Business will be a valuable textbook for students of entrepreneurship and new venture creation globally"--

9781003312918 1003312918 9781000772777 1000772772 9781000772791 1000772799

10.4324/9781003312918 doi


New business enterprises--Management.
Small business--Management.
Business planning.
Entrepreneurship.
BUSINESS & ECONOMICS / General
BUSINESS & ECONOMICS / Entrepreneurship

HD62.5

658.1/1