Trust and digital business : theory and practice / edited by Joanna Paliszkiewicz, Kuanchin Chen, and Markus Launer. - 1 online resource (xxx, 267 pages). - Routledge studies in trust research . - Routledge studies in trust research. .

Section I. Theory of trust -- Section II. Application of trust theory.

"Trust and Digital Business: Theory and Practice brings together the theory and practice of trust and digital business. The book offers a look at the current state, including a comprehensive overview of both research and practical applications of trust in business. Readers will gain from this book in the following areas: knowledge across disciplines on trust in business, theoretical underpinnings of trust and how it sustains itself through digital dissemination, and empirically-validated practice regarding trust and its related concepts. The international team of authors from seven countries (Finland, Germany, Italy, Malaysia, Poland, Turkey, and the United States) ensures the diversity and quality of the content. The intended audiences of this book are professionals, scholars, and students"--

9781003266525 1003266525 9781000761900 1000761908 9781000762419 1000762416

10.4324/9781003266525 doi


Electronic commerce.
Electronic commerce--Security measures.
Trust.
BUSINESS & ECONOMICS / Business Ethics
BUSINESS & ECONOMICS / Entrepreneurship
BUSINESS & ECONOMICS / Small Business

HF5548.32 / .T448 2023

658.8/72