TY  - BOOK
AU  - Anderson, James C.
AU  - Narus, James A.
AU  - Narayandas, Das.
AU  - Seshadri, D.V.R.
TI  - Business Market Management (B2B): Understanding, Creating and Delivering Value
SN  - 9788131731635
U1  - 658 23rd Ed.
PY  - 2011///
CY  - Uttar Pradesh
PB  - Pearson India Education Services Pvt. Ltd.
ER  -