TY - BOOK AU - Parr,Russell L. TI - Intellectual property: valuation, exploitation, and infringement damages SN - 9781119356226 AV - KF2979 U1 - 346.73048 23 PY - 2018///] CY - Hoboken, New Jersey PB - John Wiley & Sons, Inc. KW - Intellectual property KW - United States KW - Valuation KW - Intellectual property infringement KW - License agreements KW - Joint ventures KW - Law and legislation KW - Propri�et�e intellectuelle KW - �Etats-Unis KW - �Evaluation KW - Infractions �a la propri�et�e intellectuelle KW - Accords sur les licences KW - LAW KW - Administrative Law & Regulatory Practice KW - bisacsh KW - Intellectual Property KW - General KW - fast N1 - Includes bibliographical references and index N2 - A comprehensive reference for valuation of intangible assets Intellectual Property, Valuation, Exploitation, and Infringement Damages provides in-depth, up-to-date guidance about the valuation of intangible assets. Covering patents, trademarks, copyrights, trade secrets, and more, this book describes the standards, best practices, and case law relating to valuation, licensing, and infringement damages. Intellectual property strategies are examined from a business economic standpoint, and analytical models are provided to streamline the calculation of valuations, licensing royalty rates, and fair equity splits in joint venture arrangements. Designed to ease the task of attaching monetary value to intangible assets, this invaluable reference includes extensive practical guidance including sample royalty rate information, diffusion sales forecasting models, detailed treatment of investment rate of return, and the valuation of early-stage technology. Intellectual property is rapidly becoming a major profit center for an increasing number of companies, who may invest billions of dollars in development of an irreplaceable asset. This book provides an authoritative reference for exploiting this property to its fullest extent, and quantifying its actual economic value. Now that intangible assets are becoming the cornerstones of corporations, applying a logical, analytical approach to valuation has become more important than ever. Intellectual Property, Valuation, Exploitation, and Infringement Damages provides expert guidance for each stage of the asset's life cycle, with recommended procedures and strategies grounded in case law and real-world practice UR - https://onlinelibrary.wiley.com/doi/book/10.1002/9781119419235 ER -