Social media and communications technology : essential strategies for nonprofits and associations. - 1 online resource (49 pages)

"Edited by Scott C. Stevenson"--Running title area.

Social Networking Basics: Facebook, Twitter and LinkedIn -- Organizational Blogs and Online Diaries -- YouTube and Video Documentation -- Pulling it All Together: Social Media Strategy -- Technology to Enhance Real-World Events -- Virtual Meetings and Distance Solutions -- Enhancing E-Newsletters -- Augmenting Fundraising with Social Media -- Online Membership Services -- Specialized and Custom-Built Services -- Case Studies: Ideas Worth Considering.

9781118703946 1118703944


Social media.
Nonprofit organizations--Management.
Social Media
M�edias sociaux.
Associations sans but lucratif--Gestion.
social media.
Nonprofit organizations--Management
Social media

HF5415.1265 / .S63 2011

658/.048