TY  - BOOK
AU  - Maillard,Pierre
TI  - Competitive quality strategies
T2  - Focus Industrial engineering series
SN  - 9781118644454
AV  - HD30.28 .M35 2013eb
U1  - 658.4012 23
PY  - 2013///
CY  - London, Hoboken, NJ
PB  - ISTE, John Wiley & Sons
KW  - Business planning
KW  - BUSINESS & ECONOMICS
KW  - Strategic Planning
KW  - bisacsh
KW  - fast
N1  - Includes bibliographical references and index; General principles of competitive quality / Pierre Maillard -- The definition of a competitive quality tactic / Pierre Maillard -- Deployment of a competitive quality tactic / Pierre Maillard -- The conditions for success of a competitive quality tactic / Pierre Maillard -- Selling a competitive quality tactic / Pierre Maillard -- Management of a competitive quality tactic / Pierre Maillard -- General conclusion -- Bibliography -- Index
N2  - This book succinctly presents new methodological principles that will help you raise the quality of your valuable production to enhance your competitiveness. The concepts and models of principles of actions presented result from over 20 years of the author observing the ways in which companies of all sizes and in all sectors use specific mechanisms of quality production to give rise to long-lasting competitive factors. You'll find practical guides that will help you better understand and strengthen your approaches to create new competitive edges, based on your employees' culture of quality
UR  - https://onlinelibrary.wiley.com/doi/book/10.1002/9781118644454
ER  -