TY  - BOOK
AU  - Carroll,Stephen J.
AU  - Flood,Patrick C.
TI  - The persuasive leader: lessons from the arts 
SN  - 9781119206972
AV  - HM1261 .C37 2010eb
U1  - 303.3/4 22
PY  - 2010///
CY  - San Francisco
PB  - Jossey-Bass
KW  - Leadership
KW  - Persuasion (Psychology) in organizations
KW  - Communication in management
KW  - Communication en gestion
KW  - POLITICAL SCIENCE
KW  - Political Process
KW  - bisacsh
KW  - fast
N1  - Includes bibliographical references and index; Persuasive leadership in life and work -- Using aesthetics and the arts in persuasive leadership -- Using words effectively in persuasive speech and writing -- Persuasive leadership and rhetoric principles -- Persuasive leadership-planning considerations -- Audience characteristics -- Leader-follower emotional ties -- Creating positive responses in sub-leaders and followers -- Persuasive leadership and change -- Strategic plans as a persuasive tool -- Harmful persuasion -- Self-leadership -- Persuasive variations in different settings -- Achieving trust and cooperation -- The noble persuasive leader -- Leadership emergence -- Handling problems and failure -- Why become a persuasive leader?
N2  - The communication aspect of leadership - to actively engage your followers and achieve understanding and motivation whilst making the message memorable - has never been more important. Using vivid lessons and examples from spheres outside business organization, The Persuasive Leader explores the leader's role as a communicator and teaches the fundamental principles of successful leadership. This book provides insights and principles about persuasive leadership from a broad range of human experiences. It draws on examples of persuasive leaders and persuasive leadership principles from the perfo
UR  - https://onlinelibrary.wiley.com/doi/book/10.1002/9781119206972
ER  -