TY  - BOOK
AU  - Strout,Aaron
AU  - Schneider,Mike
TI  - Location-based marketing for dummies
T2  - For dummies
SN  - 9781118132043
AV  - HF5415 S76 2011eb
U1  - 658.872 22
PY  - 2011///
CY  - Hoboken, NJ
PB  - John Wiley & Sons
KW  - Marketing
KW  - Social media
KW  - Research
KW  - Economic aspects
KW  - Consumers
KW  - Customer relations
KW  - Consumer behavior
KW  - Branding (Marketing)
KW  - Internet marketing
KW  - Social aspects
KW  - Online social networks
KW  - Business communication
KW  - Social networks
KW  - Management
KW  - Social Support
KW  - M�edias sociaux
KW  - Recherche
KW  - Aspect �economique
KW  - Consommateurs
KW  - Comportement
KW  - Strat�egie de marque
KW  - Marketing sur Internet
KW  - Aspect social
KW  - R�eseaux sociaux (Internet)
KW  - Communication dans l'entreprise
KW  - R�eseaux sociaux
KW  - Gestion
KW  - marketing
KW  - aat
KW  - branding
KW  - BUSINESS & ECONOMICS
KW  - E-Commerce
KW  - Internet Marketing
KW  - bisacsh
KW  - Mail Order
KW  - Direct
KW  - Multilevel
KW  - Telemarketing
KW  - cct
KW  - Business and Management
KW  - eflch
KW  - fast
N1  - Putting a little "location" in your marketing campaign -- Location-based marketing in action -- Integrating location into other channels -- Measuring your return on investment -- The part of tens
N2  - Explains location-based services, what your campaign should contain, how to launch it, and how to measure results. Reward your customers, build their loyalty, and let them help market your business
UR  - https://onlinelibrary.wiley.com/doi/book/10.1002/9781119721338
ER  -