IT-driven business models : global case studies in transformation /
Henning Kagermann, Hubert �Osterle, John M. Jordan.
- Hoboken, N.J. : John Wiley & Sons, �2011.
- 1 online resource (xix, 220 pages) : illustrations
Includes bibliographical references and index.
IT-Driven Business Models; Contents; Foreword; Preface; Acknowledgments; CHAPTER 1 Enterprise Value from Customer Value; CHAPTER 2 Customer Value from the Customer Process; CHAPTER 3 More Customers and More for the Customer; CHAPTER 4 Innovation and Personalization Trump Commoditization; CHAPTER 5 Silent Commerce; CHAPTER 6 Strategy-Compliant Management; CHAPTER 7 Value Chain Redesign; CHAPTER 8 IT's Role in Business Model Transformation; CONCLUSION IT-Driven Innovation in the 2010s; Notes; About the Authors; Index.
"This book will show organizations how business model innovation should be a key focus area in today's global economy. It features cases from businesses around the globe who have developed their own business models to achieve high levels of performance and interviews from key executives. A primary focus in the book will be on the role of technology in driving and enabling changes to fundamental facets of a business. Business model innovation is occuring around the world, in essentially every industry and in processes ranging from R & D to M & A, supply chain, and marketing. Case examples will be included from ABB, IKEA, Apple, Tata, SHARP, Daudi Aramco, DeBeers, Telefonica, Valero Energy, LEGO, Proctor & Gamble, among others"--Provided by publisher
Information technology--Management. Technological innovations--Management. Industrial management. Technologie de l'information--Gestion. Innovations--Gestion. Gestion d'entreprise. BUSINESS & ECONOMICS--Strategic Planning. Industrial management Information technology--Management Technological innovations--Management Informationsteknik. F�oretagsledning.