TY  - BOOK
AU  - Sri Urip.
TI  - CSR strategies: corporate social responsibility for a competitive edge in emerging markets 
SN  - 9781119199595
AV  - HD60.5.D44 U75 2010eb
U1  - 658.408091724 22
PY  - 2010///
CY  - Singapore, Hoboken, NJ
PB  - Wiley
KW  - Social responsibility of business
KW  - Developing countries
KW  - Case studies
KW  - Corporate governance
KW  - Industrial management
KW  - Gestion d'entreprise
KW  - Entreprises
KW  - Responsabilit�e sociale
KW  - BUSINESS & ECONOMICS
KW  - Development
KW  - Sustainable Development
KW  - bisacsh
KW  - fast
N1  - Includes bibliographical references and index; Title Page; Copyright Page; Dedication; Acknowledgements; Benefits of Corporate Social Responsibility; Corporations; The world and environment; Preface; NOTES; Introduction; PART 1 -- STRATEGIES; Chapter 1 -- CORPORATE SOCIAL RESPONSIBILITY, GOOD CORPORATE GOVERNANCE, AND ... ; Chapter 2 -- A NEW PHENOMENON; Chapter 3 -- THE FUNDAMENTALS AND EVOLUTION OF CSR; Chapter 4 -- HOW TO OPTIMIZE CSR; Chapter 5 -- WHY AND WHEN TO APPLY CSR ACTIVITIES; Chapter 6 -- MANAGING, MONITORING, AND REPORTING; PART 2 -- CASE STUDIES; NOTES; Case Study 1 -- PT UNILEVER INDONESIA, Tbk
N2  - Globalization has changed the nature of many markets. Previously protected local industries have been forced to become more competitive, a situation that provides both opportunities and challenges. Key among these is the challenge of implementing responsible business practices. Corporate social responsibility (CSR) is widely recognized as a worthy commitment to ensure sustainable benefit for both corporations and communities. CSR is also becoming an important base for businesses to build trust and confidence in their stakeholders, with the potential to provide a competitive edge. To ensure sus
UR  - https://onlinelibrary.wiley.com/doi/book/10.1002/9781119199595
ER  -