TY  - BOOK
AU  - Vitale,Joe
TI  - The seven lost secrets of success: million dollar ideas of Bruce Barton, America's forgotten genius 
SN  - 9780470187616
AV  - HF5822 .V58 2007eb
U1  - 659.1 22
PY  - 2007///
CY  - Hoboken, N.J.
PB  - John Wiley & Sons
KW  - Barton, Bruce,
KW  - Advertising
KW  - Psychological aspects
KW  - Success in business
KW  - Consumer satisfaction
KW  - Social responsibility of business
KW  - Publicit�e
KW  - Aspect psychologique
KW  - Succ�es dans les affaires
KW  - Consommateurs
KW  - Satisfaction
KW  - Entreprises
KW  - Responsabilit�e sociale
KW  - BUSINESS & ECONOMICS
KW  - Advertising & Promotion
KW  - bisacsh
KW  - fast
N1  - Includes bibliographical references and index; About Bruce Barton; Foreword; Acknowledgments; Author's Unusual Introduction; HOW I DISCOVERED LOST SECRETS; WHY YOU MUST ADVERTISE NO MATTER WHAT YOU DO; SECRET #1: REVEAL BUSINESS NOBODY KNOWS; SECRET #2: USE A GOD TO LEAD THEM; SECRET #3: SPEAK IN PARABLES; SECRET #4: DARE THEM TO TRAVEL THE UPWARD PATH; SECRET #5: THE ONE ELEMENT MISSING; SECRET #6: GIVE YOURSELF AWAY; SECRET #7: SHARPEN THE KNIFE; INSTANT ACCESS SEVEN LOST SECRETS
N2  - Praise for The Seven Lost Secretsof Success. "Buy this book, apply these secrets, and your prosperity will be assured."--Dan McComas, President, Dan McComas Associates, . Marketing & Management Consultants. "This breakthrough book, based on the ideas of a forgotten genius, will help smart marketers increase their effectiveness a minimum of fivefold."-Bruce David, publisher of Starting Smart
UR  - https://onlinelibrary.wiley.com/doi/book/10.1002/9781118258101
ER  -