The impossible advantage : winning the competitive game by changing the rules /
Andreas Buchholz, Wolfram W�ordemann and Ned Wiley.
- Chichester, England ; Hoboken, NJ : Wiley, �2009.
- 1 online resource (xiii, 206 pages)
The surprising limitation of the world's number one business strategy -- It's time to think radically about growth -- First game strategy : redefining the measures of performance -- Second game strategy : reshaping the market landscape -- Third game strategy : restaging the competitive confrontation -- Fourth game strategy : taking the game to the next level -- How your business can profit from game strategy -- After the game.