TY - BOOK AU - Weinstein,Stanley TI - The complete guide to fundraising management SN - 9780470455319 AV - HV41.9.U5 W46 2009eb U1 - 658.15/224 22 PY - 2009/// CY - Hoboken, N.J. PB - John Wiley & Sons KW - Fund raising KW - United States KW - Management KW - Nonprofit organizations KW - Finance KW - Collecte de fonds KW - �Etats-Unis KW - Gestion KW - Associations sans but lucratif KW - Finances KW - BUSINESS & ECONOMICS KW - Investments & Securities KW - General KW - bisacsh KW - fast N1 - "The AFP fund development series"--Page v; Includes index; The Complete Guide to Fundraising Management, Third Edition; Foreword; Preface; Acknowledgments; About the Author; Contents; CHAPTER 1: Five Major Fundraising Principles; CHAPTER 2: Your Organization and the Nonprofit World; CHAPTER 3: Managing the Resource Development Function; CHAPTER 4: The Case for Support and Fundraising Materials; CHAPTER 5: Managing Information; CHAPTER 6: Prospect Identification, Research, and Segmentation; CHAPTER 7: Nurturing Relationships; CHAPTER 8: Major Gift Programs; CHAPTER 9: Mail and Email Fundraising; CHAPTER 10: Telephone Solicitations N2 - There are now more than 1 million nonprofit organizations in the United States, and the fundraising industry is one of the fastest-growing segments of the economy. The Complete Guide to Fundraising Management presents step-by-step guidance on planning, self-assessment, continual improvement, cost effective fundraising strategies and much more. An accompanying CD-ROM contains checklists, grids, and sample forms. Plus, the Third Edition adds a chapter on internet fundraising as well as updated statistics. Fundraising professionals will benefit from the practical advice on managing the complexiti UR - https://onlinelibrary.wiley.com/doi/book/10.1002/9781118387061 ER -