How to design a better business : new tools, skills, and mindset for strategy and innovation / writte by Patrick van der Pijl, Justin Lokitz, and Lisa Kay Solomon.
Material type:
- text
- computer
- online resource
- 9781119272144
- 1119272149
- 658 23
- HD31.2
Uncertainty: Your Secret Weapon -- The Design Journey Prepare -- The Design Journey Point of View -- The Design Journey Understand -- The Design Journey IDEATE -- The Design Journey Prototype -- The Design Journey Validate -- The Design Journey Scale -- Appendix -- Index -- References and Inspirations -- The Authors.
Includes bibliographical references and index.
Online resource; title from PDF title page (Wiley, viewed November 10, 2016).
This book stitches together a complete design journey from beginning to end in a way that you've likely never seen before, guiding readers (you) step-by-step in a practical way from the initial spark of an idea all the way to scaling it into a better business. Design a Better Business includes a comprehensive set of tools (over 20 total!) and skills that will help you harness opportunity from uncertainty by building the right team(s) and balancing your point of view against new findings from the outside world.
John Wiley and Sons Wiley Online Library: Complete oBooks
There are no comments on this title.