The practice of government public relations / (Record no. 5970)
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fixed length control field | 04393cam a2200577 i 4500 |
001 - CONTROL NUMBER | |
control field | 9781003177654 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | FlBoTFG |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20240213122832.0 |
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS | |
fixed length control field | m o d |
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
fixed length control field | cr ||||||||||| |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 201216t20222022nyua ob 001 0 eng |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | OCoLC-P |
Language of cataloging | eng |
Description conventions | rda |
Transcribing agency | OCoLC-P |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9781003177654 |
Qualifying information | electronic book |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 1003177654 |
Qualifying information | electronic book |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9781000394962 |
Qualifying information | electronic book |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 1000394964 |
Qualifying information | electronic book |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9781000394931 |
Qualifying information | electronic book |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 100039493X |
Qualifying information | electronic book |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
Canceled/invalid ISBN | 9781032011929 |
Qualifying information | hardcover |
035 ## - SYSTEM CONTROL NUMBER | |
System control number | (OCoLC)1227790380 |
035 ## - SYSTEM CONTROL NUMBER | |
System control number | (OCoLC-P)1227790380 |
050 04 - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | JK849 |
Item number | .P73 2022 |
072 #7 - SUBJECT CATEGORY CODE | |
Subject category code | POL |
Subject category code subdivision | 017000 |
Source | bisacsh |
072 #7 - SUBJECT CATEGORY CODE | |
Subject category code | POL |
Subject category code subdivision | 040000 |
Source | bisacsh |
072 #7 - SUBJECT CATEGORY CODE | |
Subject category code | JP |
Source | bicssc |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 352.7/480973 |
Edition number | 23 |
245 04 - TITLE STATEMENT | |
Title | The practice of government public relations / |
Statement of responsibility, etc. | edited by Mordecai Lee, Grant Neeley, and Kendra Stewart. |
250 ## - EDITION STATEMENT | |
Edition statement | Second edition. |
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
Place of production, publication, distribution, manufacture | New York, NY : |
Name of producer, publisher, distributor, manufacturer | Routledge, |
Date of production, publication, distribution, manufacture, or copyright notice | 2022. |
264 #4 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
Date of production, publication, distribution, manufacture, or copyright notice | ©2022 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 1 online resource (xxiii, 314 pages) : |
Other physical details | illustrations. |
336 ## - CONTENT TYPE | |
Content type term | text |
Content type code | txt |
Source | rdacontent |
337 ## - MEDIA TYPE | |
Media type term | computer |
Media type code | c |
Source | rdamedia |
338 ## - CARRIER TYPE | |
Carrier type term | online resource |
Carrier type code | cr |
Source | rdacarrier |
490 1# - SERIES STATEMENT | |
Series statement | American Society for Public Administration series in public administration & public policy |
520 ## - SUMMARY, ETC. | |
Summary, etc. | "Along with such traditional management tools as budgeting, HR, planning and leadership, The Practice of Government Public Relations, Second Edition demonstrates that the 21st century government administrator needs new tools to address the changing context of government communication. It provides public managers with an understanding of the uses of public relations as tools to advance the goals of public agencies, including media relations, contributing to an informed public, public branding, listening to the citizenry, and crisis management. While no manager can be an expert in all aspects of public administration, this book will help managers know what external communications tools are available to them for advancing the mission and results of their agencies. The authors argue that government public relations activities can serve three broad purposes: mandatory activities, which support governance; optional activities, which offer a pragmatic means of improving policy outcomes, inputs, and impacts; and dangerous but powerful activities, which may serve political interests. The book focuses on practitioners throughout the public sector, including the US federal government, state and local governments, and public administrators outside of the US. Several new chapters address the use of digital communications as social media and the resultant rapid diffusion of information has transformed the responsibility, accessibility, and vulnerability of government communications. In addition, two new chapters examine the topic of branding, its growing influence in the public sector, and how it can be used to connect with citizens and increase public engagement. The Practice of Government Public Relations, Second Edition is designed to help government managers are various levels of administration looking to specialize in public relations, those assigned to communications offices, and program managers seeking innovative and cost-effective ways to implement their programmatic missions. It will also be of interest to students of publication administration who will become the government workers of the future"-- |
Assigning source | Provided by publisher. |
588 ## - SOURCE OF DESCRIPTION NOTE | |
Source of description note | OCLC-licensed vendor bibliographic record. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Government publicity |
Geographic subdivision | United States. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Communication in public administration |
Geographic subdivision | United States. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Public relations and politics |
Geographic subdivision | United States. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Government publicity. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Communication in public administration. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Public relations and politics. |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | POLITICAL SCIENCE / Public Affairs & Administration |
Source of heading or term | bisacsh |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | POLITICAL SCIENCE / Government / General |
Source of heading or term | bisacsh |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Lee, Mordecai, |
Dates associated with a name | 1948- |
Relator term | editor. |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Neeley, Grant, |
Relator term | editor. |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Stewart, Kendra B., |
Relator term | editor. |
856 40 - ELECTRONIC LOCATION AND ACCESS | |
Materials specified | Taylor & Francis |
Uniform Resource Identifier | <a href="https://www.taylorfrancis.com/books/9781003177654">https://www.taylorfrancis.com/books/9781003177654</a> |
856 42 - ELECTRONIC LOCATION AND ACCESS | |
Materials specified | OCLC metadata license agreement |
Uniform Resource Identifier | <a href="http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf">http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf</a> |
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