Consumer-centric category management : (Record no. 11098)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 04866cam a22008414a 4500 |
| 001 - CONTROL NUMBER | |
| control field | ocm62948439 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OCoLC |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240523125529.0 |
| 006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS | |
| fixed length control field | m o d |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
| fixed length control field | cr cnu---unuuu |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 060117s2006 njua o 001 0 eng d |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | N$T |
| Language of cataloging | eng |
| Description conventions | pn |
| Transcribing agency | N$T |
| Modifying agency | OCLCQ |
| -- | YDXCP |
| -- | OCLCQ |
| -- | TEFOD |
| -- | IDEBK |
| -- | ZWZ |
| -- | E7B |
| -- | OCLCQ |
| -- | DKU |
| -- | OCLCQ |
| -- | REDDC |
| -- | OCLCQ |
| -- | OCLCF |
| -- | OCLCQ |
| -- | MERUC |
| -- | UKDOC |
| -- | TEFOD |
| -- | DG1 |
| -- | EBLCP |
| -- | OCLCQ |
| -- | DEBBG |
| -- | DG1 |
| -- | LIP |
| -- | OCLCQ |
| -- | YDX |
| -- | AU@ |
| -- | U3W |
| -- | OCLCQ |
| -- | UKAHL |
| -- | OCLCO |
| -- | OCLCQ |
| -- | OCLCO |
| -- | OCLCL |
| 019 ## - | |
| -- | 68964091 |
| -- | 437159863 |
| -- | 647803299 |
| -- | 806203057 |
| -- | 814319243 |
| -- | 992885019 |
| -- | 1030016971 |
| -- | 1058477212 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781119201632 |
| Qualifying information | (electronic bk.) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 1119201632 |
| Qualifying information | (electronic bk.) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0471785172 |
| Qualifying information | (electronic bk.) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780471785170 |
| Qualifying information | (electronic bk.) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| Canceled/invalid ISBN | 0471703591 |
| Qualifying information | (cloth) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| Canceled/invalid ISBN | 9780471703594 |
| Qualifying information | (cloth) |
| 029 1# - OTHER SYSTEM CONTROL NUMBER (OCLC) | |
| OCLC library identifier | AU@ |
| System control number | 000042132936 |
| 029 1# - OTHER SYSTEM CONTROL NUMBER (OCLC) | |
| OCLC library identifier | CHNEW |
| System control number | 000928148 |
| 029 1# - OTHER SYSTEM CONTROL NUMBER (OCLC) | |
| OCLC library identifier | CHVBK |
| System control number | 480082383 |
| 029 1# - OTHER SYSTEM CONTROL NUMBER (OCLC) | |
| OCLC library identifier | DEBBG |
| System control number | BV043385234 |
| 029 1# - OTHER SYSTEM CONTROL NUMBER (OCLC) | |
| OCLC library identifier | DEBSZ |
| System control number | 484922432 |
| 029 1# - OTHER SYSTEM CONTROL NUMBER (OCLC) | |
| OCLC library identifier | GBVCP |
| System control number | 801385415 |
| 029 1# - OTHER SYSTEM CONTROL NUMBER (OCLC) | |
| OCLC library identifier | ZWZ |
| System control number | 14254020X |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (OCoLC)62948439 |
| Canceled/invalid control number | (OCoLC)68964091 |
| -- | (OCoLC)437159863 |
| -- | (OCoLC)647803299 |
| -- | (OCoLC)806203057 |
| -- | (OCoLC)814319243 |
| -- | (OCoLC)992885019 |
| -- | (OCoLC)1030016971 |
| -- | (OCoLC)1058477212 |
| 037 ## - SOURCE OF ACQUISITION | |
| Source of stock number/acquisition | OverDrive, Inc. |
| Note | http://www.overdrive.com |
| 037 ## - SOURCE OF ACQUISITION | |
| Stock number | C794B44A-F5C4-46DE-B0D0-0A1422A40660 |
| Source of stock number/acquisition | OverDrive, Inc. |
| Note | http://www.overdrive.com |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5429 |
| Item number | .K296 2006eb |
| 072 #7 - SUBJECT CATEGORY CODE | |
| Subject category code | BUS |
| Subject category code subdivision | 042000 |
| Source | bisacsh |
| 072 #7 - SUBJECT CATEGORY CODE | |
| Subject category code | BUS |
| Subject category code subdivision | 085000 |
| Source | bisacsh |
| 072 #7 - SUBJECT CATEGORY CODE | |
| Subject category code | BUS |
| Subject category code subdivision | 082000 |
| Source | bisacsh |
| 072 #7 - SUBJECT CATEGORY CODE | |
| Subject category code | BUS |
| Subject category code subdivision | 041000 |
| Source | bisacsh |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.7/8 |
| Edition number | 22 |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| Holding library | MAIN |
| 110 2# - MAIN ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | A.C. Nielsen Company. |
| 245 10 - TITLE STATEMENT | |
| Title | Consumer-centric category management : |
| Remainder of title | how to increase profits by managing categories based on consumer needs / |
| Statement of responsibility, etc. | AC Nielsen, with John Karolefski and Al Heller. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Hoboken, N.J. : |
| Name of publisher, distributor, etc. | John Wiley & Sons, |
| Date of publication, distribution, etc. | �2006. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 1 online resource (xi, 356 pages) : |
| Other physical details | illustrations |
| 336 ## - CONTENT TYPE | |
| Content type term | text |
| Content type code | txt |
| Source | rdacontent |
| 337 ## - MEDIA TYPE | |
| Media type term | computer |
| Media type code | c |
| Source | rdamedia |
| 338 ## - CARRIER TYPE | |
| Carrier type term | online resource |
| Carrier type code | cr |
| Source | rdacarrier |
| 500 ## - GENERAL NOTE | |
| General note | Includes index. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | In some parts of the world, especially in developing markets, category management today remains a stretch goal - a new idea full of untapped potential. In other areas, the original eight-step process that emerged in the late 1980's forms the foundation of many companies' approach to category management. |
| 588 0# - SOURCE OF DESCRIPTION NOTE | |
| Source of description note | Print version record. |
| 505 00 - FORMATTED CONTENTS NOTE | |
| Title | Introduction -- why category management is more important than ever -- |
| Miscellaneous information | Ch. 1. |
| Title | The evolution of category management and the new state of the art -- |
| Miscellaneous information | Ch. 2. |
| Title | Category management begins with the retailer's strategy -- |
| Miscellaneous information | Ch. 3. |
| Title | Step one : define the category based on the needs of your target market -- |
| Miscellaneous information | Ch. 4. |
| Title | Step two : assign a role to the category that best supports the retailer's strategy -- |
| Miscellaneous information | Ch. 5. |
| Title | Step three : assess the category to find opportunities for improvement -- |
| Miscellaneous information | Ch. 6. |
| Title | Step four : set performance targets and measure progress with a category scorecard -- |
| Miscellaneous information | Ch. 7. |
| Title | Step five : create a marketing strategy for the category -- |
| Miscellaneous information | Ch. 8. |
| Title | Step six : choose tactics for category assortment, pricing, promotion, merchandising, and supply chain management. |
| 590 ## - LOCAL NOTE (RLIN) | |
| Local note | John Wiley and Sons |
| Provenance (VM) [OBSOLETE] | Wiley Online Library: Complete oBooks |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Retail trade |
| General subdivision | Management. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Consumers' preferences. |
| 650 #6 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Consommateurs |
| General subdivision | Pr�ef�erences. |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | BUSINESS & ECONOMICS |
| General subdivision | Management Science. |
| Source of heading or term | bisacsh |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | BUSINESS & ECONOMICS |
| General subdivision | Organizational Behavior. |
| Source of heading or term | bisacsh |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | BUSINESS & ECONOMICS |
| General subdivision | Industrial Management. |
| Source of heading or term | bisacsh |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | BUSINESS & ECONOMICS |
| General subdivision | Management. |
| Source of heading or term | bisacsh |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Consumers' preferences |
| Source of heading or term | fast |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Retail trade |
| General subdivision | Management |
| Source of heading or term | fast |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Karolefski, John. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Heller, Al. |
| 758 ## - RESOURCE IDENTIFIER | |
| Relationship information | has work: |
| Label | Consumer-centric category management (Text) |
| Real World Object URI | https://id.oclc.org/worldcat/entity/E39PCFKTCFJMdYtF3X4P4t8YdP |
| Relationship | https://id.oclc.org/worldcat/ontology/hasWork |
| 776 08 - ADDITIONAL PHYSICAL FORM ENTRY | |
| Relationship information | Print version: |
| Main entry heading | A.C. Nielsen Company. |
| Title | Consumer-centric category management. |
| Place, publisher, and date of publication | Hoboken, N.J. : John Wiley & Sons, �2006 |
| International Standard Book Number | 0471703591 |
| Record control number | (DLC) 2005021556 |
| -- | (OCoLC)61228602 |
| 856 40 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="https://onlinelibrary.wiley.com/doi/book/10.1002/9781119201632">https://onlinelibrary.wiley.com/doi/book/10.1002/9781119201632</a> |
| 938 ## - | |
| -- | Askews and Holts Library Services |
| -- | ASKH |
| -- | AH24099806 |
| 938 ## - | |
| -- | 123Library |
| -- | 123L |
| -- | 7610 |
| 938 ## - | |
| -- | EBL - Ebook Library |
| -- | EBLB |
| -- | EBL243693 |
| 938 ## - | |
| -- | ebrary |
| -- | EBRY |
| -- | ebr10305596 |
| 938 ## - | |
| -- | EBSCOhost |
| -- | EBSC |
| -- | 147150 |
| 938 ## - | |
| -- | ProQuest MyiLibrary Digital eBook Collection |
| -- | IDEB |
| -- | 28830 |
| 938 ## - | |
| -- | YBP Library Services |
| -- | YANK |
| -- | 12599056 |
| 938 ## - | |
| -- | YBP Library Services |
| -- | YANK |
| -- | 12675922 |
| 938 ## - | |
| -- | YBP Library Services |
| -- | YANK |
| -- | 2380641 |
| 994 ## - | |
| -- | 92 |
| -- | INLUM |
No items available.