NLU Meghalaya Library

Online Public Access Catalogue (OPAC)

Business model innovation : strategic and organizational issues for established firms /

Markides, Constantinos,

Business model innovation : strategic and organizational issues for established firms / Constantinos Markides. - 1 online resource (62 pages) : digital, PDF file(s). - Cambridge elements. Elements in business strategy, 2515-0693 . - Cambridge elements. Elements in business strategy, .

Also issued in print: 2023.

Includes bibliographical references.

This text approaches the topic of business model innovation from the perspective of the established firm and examines the unique strategic and organizational issues that big, established companies face when a new business model enters their markets.

Specialized.

9781108993241 No price No price

10.1017/9781108993241 doi


Business planning.
Strategic planning.

HD30.28 / M3 2023

658.4012