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Essentials of Services Marketing/

Wirtz, Jochen.

Essentials of Services Marketing/ By Jochen Wirtz et. al. - 3rd Ed. - Uttar Pradesh: Pearson India Education Services Pvt. Ltd. 2019. - xxxii, 675p;, 23cm.

ISBN: 9789353435417

Dewey Class. No.: 658.812 / WIR

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Essentials of Services Marketing/