The new CEO corporate leadership manual : strategic and analytical tools for growth /
Bragg, Steven M.
The new CEO corporate leadership manual : strategic and analytical tools for growth / Steven M. Bragg. - Hoboken, N.J. : Wiley, 2011. - 1 online resource (xiii, 344 pages) - Wiley corporate F & A . - Wiley corporate F & A series. .
pt. 1. Strategy development -- pt. 2. The budget -- pt. 3. Risk management -- pt. 4. Financial analysis -- pt. 5. The public company.
"The New CEO Corporate Leadership Manual is to give a new CEO a hard, quantitative view of the systems and techniques needed to run a company. It provides a recently appointed CEO with the tools that will be needed to be successful in his or her position. The book also gives relatively new CEO considerable information about the financial systems needed for a modern corporation, with particular emphasis on funds management, going public, and dealing with investors. It book shows how to select acquisition targets, price them appropriately, and successfully integrate them, as well as how to turn around failing enterprises. The tentative table of contents is: Part One: Organizational Structure (Due diligence on the organization, The CEO's place in the corporation, Organizational structures, Corporate cultures); Part Two: Corporate Strategy (Competitive analysis and corporate positioning, Product strategy, Sales and marketing strategy, Information technology strategy, Human resources strategy, Financial strategy, Tax strategy); Part Three: Management Systems (Planning systems, Milestones and feedback loops, Performance measurements, Motivational systems, Customer management, Product management, Risk management); Part Four: Finance (Working capital management, Funds management, Going public and going private, Investor relations); Part Five: Special Topics (Mergers and acquisitions, Corporate turnarounds); Appendix: new CEO checklist"--
English.
9781118093061 1118093062 9781118093078 1118093070 9781118093092 1118093097 9781118268391 1118268393
9781118268391
EB00066316 Recorded Books
10.1002/9781118268391 Wiley InterScience http://www3.interscience.wiley.com
Leadership.
Chief executive officers.
Management.
Success in business.
Leadership
Leadership.
Chefs de direction.
Gestion.
Succ�es dans les affaires.
management.
BUSINESS & ECONOMICS--Leadership.
Chief executive officers
Leadership
Management
Success in business
HD57.7 / .B73 2011eb
658.4/092
The new CEO corporate leadership manual : strategic and analytical tools for growth / Steven M. Bragg. - Hoboken, N.J. : Wiley, 2011. - 1 online resource (xiii, 344 pages) - Wiley corporate F & A . - Wiley corporate F & A series. .
pt. 1. Strategy development -- pt. 2. The budget -- pt. 3. Risk management -- pt. 4. Financial analysis -- pt. 5. The public company.
"The New CEO Corporate Leadership Manual is to give a new CEO a hard, quantitative view of the systems and techniques needed to run a company. It provides a recently appointed CEO with the tools that will be needed to be successful in his or her position. The book also gives relatively new CEO considerable information about the financial systems needed for a modern corporation, with particular emphasis on funds management, going public, and dealing with investors. It book shows how to select acquisition targets, price them appropriately, and successfully integrate them, as well as how to turn around failing enterprises. The tentative table of contents is: Part One: Organizational Structure (Due diligence on the organization, The CEO's place in the corporation, Organizational structures, Corporate cultures); Part Two: Corporate Strategy (Competitive analysis and corporate positioning, Product strategy, Sales and marketing strategy, Information technology strategy, Human resources strategy, Financial strategy, Tax strategy); Part Three: Management Systems (Planning systems, Milestones and feedback loops, Performance measurements, Motivational systems, Customer management, Product management, Risk management); Part Four: Finance (Working capital management, Funds management, Going public and going private, Investor relations); Part Five: Special Topics (Mergers and acquisitions, Corporate turnarounds); Appendix: new CEO checklist"--
English.
9781118093061 1118093062 9781118093078 1118093070 9781118093092 1118093097 9781118268391 1118268393
9781118268391
EB00066316 Recorded Books
10.1002/9781118268391 Wiley InterScience http://www3.interscience.wiley.com
Leadership.
Chief executive officers.
Management.
Success in business.
Leadership
Leadership.
Chefs de direction.
Gestion.
Succ�es dans les affaires.
management.
BUSINESS & ECONOMICS--Leadership.
Chief executive officers
Leadership
Management
Success in business
HD57.7 / .B73 2011eb
658.4/092