The Constant Contact guide to email marketing /
Groves, Eric
The Constant Contact guide to email marketing / Guide to email marketing Eric Groves. - Hoboken, N.J. : Wiley, �2009. - 1 online resource (vii, 214 pages) : illustrations
Includes index.
The Constant Contact Guide to Email Marketing; Contents; Acknowledgements; Chapter 1: The 40 "Know It or Blow It" Rules of Email Marketing; Chapter 2: The Power of Email Relationships; Chapter 3: Making Money: The Economics of Email; Chapter 4: The Benefits of Permission-Based Email Marketing; Chapter 5: Building a Quality Email List; Chapter 6: Making Your Email List More Valuable; Chapter 7: The Three Rules of Valuable Email Content; Chapter 8: Creating Email Content That Leads to Action; Chapter 9: Looking Professional: Choosing an Effective Email Format.
The leading email marketing firm shows you how to create high-impact, low-cost campaigns. Email marketing is an incredibly cost-effective way to establish and build relationships that drive business success. But, it can also be a challenge because the inbox is a hostile environment. Whether your email is noteworthy--or an annoying waste of your customer's time--depends on your ability to stick to stick the fundamentals of good marketing and authentic relationship building. The Constant Contact Guide to Email Marketing presents best practices and relationship-building principles from America's le.
English.
9780470615263 0470615265 0470503416 9780470503416 9781118273074 1118273079 1282384945 9781282384941 9786612384943 6612384948
GBA959275 bnb
015291574 Uk
Internet marketing.
Electronic mail systems.
Electronic Mail
Marketing sur Internet.
Courrier �electronique.
electronic mail.
BUSINESS & ECONOMICS--Marketing--Telemarketing.
BUSINESS & ECONOMICS--Marketing--Multilevel.
BUSINESS & ECONOMICS--Mail Order.
BUSINESS & ECONOMICS--Marketing--Direct.
BUSINESS & ECONOMICS--E-Commerce--Internet Marketing.
Electronic mail systems
Internet marketing
HF5415.1265 / .G76 2009eb
658.8/72
The Constant Contact guide to email marketing / Guide to email marketing Eric Groves. - Hoboken, N.J. : Wiley, �2009. - 1 online resource (vii, 214 pages) : illustrations
Includes index.
The Constant Contact Guide to Email Marketing; Contents; Acknowledgements; Chapter 1: The 40 "Know It or Blow It" Rules of Email Marketing; Chapter 2: The Power of Email Relationships; Chapter 3: Making Money: The Economics of Email; Chapter 4: The Benefits of Permission-Based Email Marketing; Chapter 5: Building a Quality Email List; Chapter 6: Making Your Email List More Valuable; Chapter 7: The Three Rules of Valuable Email Content; Chapter 8: Creating Email Content That Leads to Action; Chapter 9: Looking Professional: Choosing an Effective Email Format.
The leading email marketing firm shows you how to create high-impact, low-cost campaigns. Email marketing is an incredibly cost-effective way to establish and build relationships that drive business success. But, it can also be a challenge because the inbox is a hostile environment. Whether your email is noteworthy--or an annoying waste of your customer's time--depends on your ability to stick to stick the fundamentals of good marketing and authentic relationship building. The Constant Contact Guide to Email Marketing presents best practices and relationship-building principles from America's le.
English.
9780470615263 0470615265 0470503416 9780470503416 9781118273074 1118273079 1282384945 9781282384941 9786612384943 6612384948
GBA959275 bnb
015291574 Uk
Internet marketing.
Electronic mail systems.
Electronic Mail
Marketing sur Internet.
Courrier �electronique.
electronic mail.
BUSINESS & ECONOMICS--Marketing--Telemarketing.
BUSINESS & ECONOMICS--Marketing--Multilevel.
BUSINESS & ECONOMICS--Mail Order.
BUSINESS & ECONOMICS--Marketing--Direct.
BUSINESS & ECONOMICS--E-Commerce--Internet Marketing.
Electronic mail systems
Internet marketing
HF5415.1265 / .G76 2009eb
658.8/72